Recently, I realized that married couples and partners, made up over half of my clients. This has been part of my client makeup for years and I wanted to share what I’ve learned with you about working with couples. First, don’t overlook the fact that you immediately have two clients in one client relationship. If you love…
The Secret to Your Next Big Break, It’s Not What You Think
The business ownership bug was sparked early in my life. At 15 I bought out my brother’s DJ business. He was graduating high school and wasn’t interested in DJ’ing dances anymore. The ‘purchase’ consisted of some music, an amp, and some homemade light bars. I was IN BUSINESS! My friend Scott had his license already AND a…
Take Advantage of Facebook Live Video – Methods and Tips.
In a quest to help my clients connect and build authentic relationships with people who care, I’m always looking for ideas that can be implemented easily, that can have a big impact on visibility. I LOVED Periscope when it came out, but there were some requirements like downloading another app and learning how to use it…
Your Marketing Process is as Important as Your Social Media Platform
While visiting a coaching client, I noticed their dictation machine. We talked for awhile about this ‘antiquated’ technology that works flawlessly in their office. It was a great reminder that in the rush to try the NEW HOTTNESS technology platform, app or feature, we have to make sure our process is solid. I love some…
Adding “White Noise Value” to Your Client Relationships
In this video, I discuss how to enhance your client relationships by adding additional value. This value I have dubbed “White Noise Value” because it’s somewhat intangible, but your clients notice!
Improve Your Intro Meetings for Maximum Outcome
Taylor Swift Rocks Her Twitter Stream For “1989”
If you are marketing yourself or your business digitally, your online strategy is every bit as important as your offline strategy, and a good overall marketing strategy combines the two. Social media on it’s own isn’t the thing that’s going to make your cause or business thrive, but it can enhance your overall marketing campaigns,…
7 Dirty Secrets of Entrepreneurship
I love what I do and I’m the consummate optimist. Even when things are rough, I can find the silver lining… But there are a few things I wish I would have been more prepared for when I started my business. I am listing them here, along with a counterpoint – the ‘silver lining’. Business…
Who is a Person of Influence and How do I Meet With Them?
Jason, who should I meet with? This is the question I get the most when I talk to someone that’s interested in trying their own version of the “100 Cups of Coffee” program. Who you should meet with truly depends on your goals, however, here’s a tip that will help you build a meeting strategy….
